THE PACKAGING
In an effort to be consistent with the brand image, the packaging design respects the authenticity and elegance of the product while evoking the simplicity and deep sensuality of Marie Saint Pierre’s work.
The inkstand shaped bottles are made of classic black glass contrasting with the gold cap, which highlights the richness of the essences.
The exercise of the colours, reversing contrast of black and white creates an attractive visual effect. While preserving all of the product's nobility, the kraft cardboards boxes reminiscent of nature.
The packaging of the eau de parfum received the Coup de Coeur mention by Grafika in 2010, a competition rewarding the best achievements in graphic design in Quebec, as well as been ranked among the five designs that stand out the most in 2011 according to Infopresse.